01-02.04.2026 | Warsaw,
Aleje Jerozolimskie 195A - Microsoft Poland
At Full Advantage 3.0, we don't do theory. Instead of another set of 'inspiring' but unshakeable slides, you’ll get access to actionable knowledge and tools that simply deliver. You will learn how to avoid common pitfalls, harness the full potential of Microsoft Advertising, and understand how MarTech can directly drive your bottom line.

Gain direct access to unique know-how from international experts. Get proven insights from global projects, ready to be immediately translated into tangible results.
09:00 - 09:10
09:10 - 09:30
Zbigniew Nowicki
Full Stack Experts & Bluerank Partner
09:10 - 09:30
Daniel Trost
Partner Sales Director MEA & CEE - Microsoft
09:50 - 10:10
10:10 - 10:30
TBA
10:30 - 10:50
Lucas Gordon
10:50 - 11:10
Hubert Dyła
11:10 - 11:40
Debate
11:40 - 11:50
Coffee breake
11:50 - 12:10
Netpeak
12:10 - 12:45
Speed dating
12:45 - 13:30
Lunch breake
13:30 - 15:00
Workshops
09:00 - 09:10
09:30 - 09:50
Bartłomiej Majas
Head of Microsoft Advertising - Full Stack Experts
09:30 - 09:50
Adriana Strzycka
Qualitative Analytics Specialist - Bluerank
09:50 - 10:10
10:10 - 10:30
Konrad Wiśniewski
MarTech Expert - Full Stack Experts
10:30 - 10:50
Dorota Percha
10:50 - 11:10
TBA
11:10 - 11:40
Debate
How to play and win in e-commerce?
11:40 - 11:50
Coffee breake
11:50 - 12:10
TBA
12:10 - 12:45
Speed dating
12:45 - 13:30
Lunch breake
13:30 - 15:00
Workshops
You will leave Full Advantage with a Microsoft Advertising strategy that isn't just a copy of your Google Ads campaigns. Instead, it leverages the platform's unique features to build a real competitive edge. Together, we’ll pinpoint budget 'leaks' in your analytics. During our workshops, we will identify the specific tracking errors that are costing your company money and create an 'asap' action plan to fix them.

Discover how to harness the exclusive capabilities of MS Ads, including LinkedIn professional targeting, and stop treating it like a secondary Google mirror.
Get access to tools that eliminate tedious manual work, so your team can finally focus on real strategy instead of repetitive tasks.
Both on stage and in our workshop sessions, you will connect with hands-on experts who architect MarTech solutions from scratch. They are specialists who consistently extract real value from Microsoft Advertising and leverage cutting-edge tools that remain completely off your competitors' radar.

